Portfolio

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The STreet Enterprises Benefit Portfolio 1975 Wood Adams Romita Kirby Toth 1975 $135.00 Time Remaining: 2h 58m Buy It Now for only: $135.00 Buy It Now | Add to watch list

George Perez Portfolio DC Batman New Titans Sealed 1990 $79.99 Time Remaining: 5h 54m Buy It Now for only: $79.99 Buy It Now | Add to watch list

3 Marvel Super Hero Portfolios In Lot 1980s $7.99 Time Remaining: 6h 32m Add to watch list

1970 Marvelmania Jack Kirby Portfolio PHOTOCOPY $15.00 (1 Bid) Time Remaining: 6h 53m Add to watch list

ARTHUR SUYDAM ALIEN ENCOUNTERS PORTFOLIO SIGNED $16.20 Time Remaining: 8h 9m Buy It Now for only: $16.20 Buy It Now | Add to watch list

CALDWELL signed limited KINGDOM OF KNIVES II portfolio $12.42 Time Remaining: 8h 9m Buy It Now for only: $12.42 Buy It Now | Add to watch list

CORBEN PAINTED PORTFOLIO SET TWO 1986 classic scarce $19.89 Time Remaining: 8h 9m Buy It Now for only: $19.89 Buy It Now | Add to watch list

ESTEBAN MAROTO Touch of the Temptress 1994 Portfolio $12.89 Time Remaining: 8h 10m Buy It Now for only: $12.89 Buy It Now | Add to watch list

FOOG Friends of Old Gerber Portfolio KIRBY ALCALA ++ $16.18 Time Remaining: 8h 10m Buy It Now for only: $16.18 Buy It Now | Add to watch list

LARRY ELMORE portfolio SILVER+STEEL set 3 1994 SSwomen $9.93 Time Remaining: 8h 10m Buy It Now for only: $9.93 Buy It Now | Add to watch list

SEXY SILVER STEEL 3 LARRY ELMORE classic PORTFOLIO $12.43 Time Remaining: 8h 11m Buy It Now for only: $12.43 Buy It Now | Add to watch list

TOUCH OF THE TEMPTRESS Maroto 1994 Portfolio classic $9.93 Time Remaining: 8h 11m Buy It Now for only: $9.93 Buy It Now | Add to watch list

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What should a copywriting portfolio look like?

Question:

I'm putting together my portfolio and i thought i had a good book going. After applying and hearing that my book wasn't put together right and didn't look right i'm confused. What should a portfolio for a copywriter look like specificly?

Answer:

I assume that you are a copywriter for advertising.
I'm an art director going to a portfolio school. I have heard a lot of opinions and here's s list of what I think:
1) don't label yourself as a copywriter. you are foremost a creative person.
2) although a copywriter should show excellent use of the English language, you'll be hired for your ability to think fresh ideas.
3) most people don't read long copy.
4) most CD don't like campaigns with headlines.
5) companies hires people not campaigns. the campaigns you have are an extension to ur personality.they Say something about you, about who you are, how you see the world.

This is what i have gathered in my two years of hearing lost of critics of my book. A lot of the advice I have received has been mixed but the 5 advices I listed are my fav.

I wish you luck.

PS, there'sno formula for a portfolio.the key is that it should look like you.

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