Portfolio

Portfolio
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DC Collectibles Summer Fall 2012 Portfolio Darkseid Cover From DC Comics
DC Collectibles Summer Fall 2012 Portfolio Darkseid Cover From DC Comics
$0.99
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MARVEL Spider Man 2 rare collectible comic book artists Portfolio
MARVEL Spider Man 2 rare collectible comic book artists Portfolio
$19.99
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Portfolio of Underground Art Signed 1980 322 of 1200 Crumb Griffin Jaxon+
Portfolio of Underground Art Signed 1980 322 of 1200 Crumb Griffin Jaxon+
$249.00
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WILL EISNER THE SPIRIT PORTFOLIO PENCIL COMPILATION FANZINE UNPUBLISHED ART
WILL EISNER THE SPIRIT PORTFOLIO PENCIL COMPILATION FANZINE UNPUBLISHED ART
$50.00
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NCS PORTFOLIO 39 1500 BONUS HAND SIGNED PLATES plus SLIPCASE Frank Frazetta
NCS PORTFOLIO 39 1500 BONUS HAND SIGNED PLATES plus SLIPCASE Frank Frazetta
$2,000.00
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SEALED MARVEL SUPER HERO PORTFOLIOS THE INCREDIBLE HULK FOUR PRINTS INSIDE
SEALED MARVEL SUPER HERO PORTFOLIOS THE INCREDIBLE HULK FOUR PRINTS INSIDE
$7.95
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John Boltons Vampire Portfolio Lestat Comic Art Anne Rice Set of 2 Silver Green
John Boltons Vampire Portfolio Lestat Comic Art Anne Rice Set of 2 Silver Green
$29.99
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Gen 13 limited edition collectors portfolio
Gen 13 limited edition collectors portfolio
$10.00
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1993 Angels Of Death By Rich Larson 11x14 Portfolio Print
1993 Angels Of Death By Rich Larson 11x14 Portfolio Print
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Night Slayers Portfolio 7 prints Fastner  Larson 1993 SQ Productions sexy
Night Slayers Portfolio 7 prints Fastner Larson 1993 SQ Productions sexy
$17.50
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Blood Lust Set 2 Portfolio 7 prints Jim Balent SQ Productions sexy pin ups
Blood Lust Set 2 Portfolio 7 prints Jim Balent SQ Productions sexy pin ups
$17.50
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Art of Rowena Portfolio 6 color plates prints   signed by Rowena Morrill
Art of Rowena Portfolio 6 color plates prints signed by Rowena Morrill
$30.00
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[phpostock]Portfolio, 20[/phpostock]

What should a copywriting portfolio look like?

Question:

I'm putting together my portfolio and i thought i had a good book going. After applying and hearing that my book wasn't put together right and didn't look right i'm confused. What should a portfolio for a copywriter look like specificly?


Answer:

I assume that you are a copywriter for advertising.
I'm an art director going to a portfolio school. I have heard a lot of opinions and here's s list of what I think:
1) don't label yourself as a copywriter. you are foremost a creative person.
2) although a copywriter should show excellent use of the English language, you'll be hired for your ability to think fresh ideas.
3) most people don't read long copy.
4) most CD don't like campaigns with headlines.
5) companies hires people not campaigns. the campaigns you have are an extension to ur personality.they Say something about you, about who you are, how you see the world.

This is what i have gathered in my two years of hearing lost of critics of my book. A lot of the advice I have received has been mixed but the 5 advices I listed are my fav.

I wish you luck.

PS, there'sno formula for a portfolio.the key is that it should look like you.

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